Marketing & Business Content & Strategy
Viewers of the Deadliest Catch might think crab fishing is all about treacherous waves, drama on the deck, and dealing with Captain Bligh in the wheelhouse. That definitely makes good TV.
But from the crabbers’ perspectives, it is all about catching crab. And there are a few similarities between catching crab and hosting a webinar. (more…)
Last spring PR maven and extreme networker Bobbie Carlton created Mass Innovation Nights as a free “product/company” launch party for innovators in Massachusetts. (more…)
Over the past few months I’ve been to multiple Mass Inno events, as well as many Tweet Ups, The Big Tweet and other events.
Like most attendees, I’ve left these events with a wide range of marketing materials. From high end glossy brochures to technical data/spec sheets to photocopied fliers on a copier running out of toner. (more…)