Marketing & PR Content & Strategy
Last week we wrote about public relations transitioning into storytelling. Storytelling as a career/industry is on the rise, but is the art of storytelling coming through, or getting lost. (more…)
Last spring PR maven and extreme networker Bobbie Carlton created Mass Innovation Nights as a free “product/company” launch party for innovators in Massachusetts. (more…)
OK, it’s pretty clear Tiger Woods is a womanizer and a serial cheater. In my opinion, he’s not husband material, and Elin should cut him loose. As someone once said to me, if they cheat once, they’ll cheat again.
Truth is, lots of guys and gals cheat on their partners. Few lose their jobs over it. Few have the public outing Tiger did. Most just keep on doing what they do. (more…)
Most public relations, marketing and advertising professionals have been there; pitching a great client prospect, only to realize you’ve revealed too much too soon. And then maybe the next new business pitch results in you holding back too much.
Where’s the balance? (more…)
Sometimes developing blogging topics is difficult; writer’s block sets in, or, frankly, the topic has been opined to death. Other times topics scream out for a post. But often those topics create a dilemma for the blogger. (more…)
Several months ago I searched for WordPress classes in the greater Boston area. No luck. So when I stumbled upon a Tweet from the Globe’s Scott Kirsner saying WordCamp Boston had sold out, I looked into the event. (more…)