Midnight Oil Writing

Marketing & PR Content & Strategy

WordCamp Boston = WowCamp

Several months ago I searched for WordPress classes in the greater Boston area.  No luck.  So when I stumbled upon a Tweet from the Globe’s Scott Kirsner saying WordCamp Boston had sold out, I looked into the event. (more…)

Blogging is like flossing

B2B companies, from large enterprises to start-ups, are grappling with how to start and maintain a corporate blog.

Blogging is like flossing (and somewhat like New Year’s resolutions).  You start off gung-ho, doing it (blogging or flossing) every day for a week or two.  Then you do it once a week.  Six weeks in you think about doing it, but haven’t in a while. (more…)

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